Things to know about Feedback Forms
Already set up your feedback forms? But wait, you must know these 10 key points before sending it to your audience.
Feedback form settings that you must know
Here we have listed some of the unique features or settings inside feedback forms that often get overlooked.
1. Form Link
You can customize your form link inside the form setup. By default, it is based on your organization’s name, but we recommend keeping it short & relatable to your brand or form type.
2. Image inside form description
Creative thinking has no limits! You can insert interesting images asking for reviews or thanking users for reviewing inside the form with just a few clicks.
3. Private feedback for low ratings
Sends customers who rate below your threshold to a private feedback form instead of review sites, so they can tell you directly what went wrong.
One important note: some platforms, including Google, don’t allow filtering who you ask for a review based on their rating. So check each destination’s guidelines before you rely on this.
4. Send everyone straight to your review site
If you don’t need a rating screen, select “Review Sites” as the form type and turn on auto-redirect. Every customer goes directly to your review site, with one step fewer. It’s the simplest way to ask every customer the same way.
5. AI Review Assistant
AI Review Assistant helps customers who don’t know what to write. They answer a few questions you set, the AI drafts a review from their answers, and they edit and post it themselves. Use 3–5 questions, with at least one open-text question so the review carries their own words.
6. Notify staff about private feedback
Add Feedback Recipients to get an email whenever a customer leaves private feedback, so the right person can reach out and fix the problem quickly.
7. Custom fields in private feedback form
You can add or customize fields as per your business’s internal requirements to improve the quality of private feedback.
8. Auto-redirect to your review site
You can enable auto-redirect only if you have a single review site connected with your feedback form. If you have more than one review site selected inside the feedback form, then the customer will see options for where they want to post a review.
9. Deep link to directly open apps on devices
The deep link feature allows auto-open of related apps on user’s mobile device. For example, for GBP, it will open Google Maps app on the user’s device (if present).
10. Design & custom CSS
From the appearance tab inside the feedback form, you can select different form styles, define colors, etc., to suit your brand. Advanced users can also use custom CSS to fine-tune form design as per their needs.

